Friday, 25 October 2013

Identifying and Analysing current employment opportunities

Working in the media industry in a small company or as a freelancer requires you to know how to work with clients. There are many methods small businesses use to get a brief from a client. You need to ask a lot of questions. Learn about their company, ask what it is about. You want to know what they want to achieve and what they want you to produce and for what target audience. Learn what they like, what already exists and what their budget it. Gather any and all information on what they really like and want from the design, for example if they want you to make a website for them you must know what design the client wants, because ultimately it comes down to their final opinion. The more information the company gets out of the client, the better the project brief will be.

Clients will have different demands depending on the product they are looking for and standards they expect, their standards change depending on how established the company is, how big the product is and what kind of work that has been done for them in the past.

Here are two briefs found online:

Brief 1:http://mekel.net/folio/buildersreg/content/res_int_clientbrief.html

Brief 2:http://pitchpen.com/faq/10049/10052/13011

These are both project briefs for construction. The differences between the two are as follows:

The layout for each of these briefs is completely different. Brief 1 uses a much simpler approach, in an order of mostly tick boxes and neat lists; it shows everything to expect from the project in a nice order. The layout is easy to read and works more like a 'tick list' of notes on what the project will need and who/what they are working with. It is much more like a layout of how they are going to complete the task, brief 2 is more like what they are going to complete the task.

The second brief is more like a wall of text with headers that are hard to distinguish from the rest of the text. Brief 2 does seem to have a lot more in-depth detail about the final result of the project and what they plan to do after the project is completed. The main difference between the two is how they lay out their information. Brief 1 is based around lists, diagrams and tick boxes; brief 2 is mostly about showing all the information in sub-headings. The rewards vary, this depends on how big the project is and what client the producer is working for.